Wildwood’s Mission: Protecting, Conserving & Rewilding British Wildlife
- To bring the joy of British wildlife to the public through enriched and natural, immersive animal exhibits and effective engagement with our visitors and members.
- To inspire through education, communication and training the understanding and practical conservation of British wildlife.
- To operate commercially successful visitor centres that generate funds to support the charitable mission.
- To lead in native species conservation and rewilding programmes.
- To reverse the loss of biodiversity.
- To support research that furthers our mission.
- To advocate for policies, economic systems and lifestyles that promote rewilding and the enhancement of ecosystems.